Fashion – A New Chapter for Me

Sometimes you need to say something out loud to make it real. You know? It’s like the first time I said “I love you” to Peter, my amazing boyfriend, even though I had been feeling it for months. Or it’s like when you make a tough career decision and say out loud for the first time “honestly, I’m not so sure what to do.” There is a promise in saying something out loud…a duty if you will.

Yesterday I met with a brilliant friend of mine – Michelle Goldberg. She took two hours of her time to walk through my career path, my branding, my ideas, and more. She offered her experience (of which is truly priceless) as a successful, strong, smart, funny, and fashionable woman in tech. Leaving our chat I was high on life.

It was the sort of high us “seekers of self” rarely get. Maybe it happens after we create a new Pinterest board that perfectly sums us up, or maybe it happens after a life-long friend stuns you with a truth about yourself that is hard to grasp any other way.

Either way I walked out of that meeting with a clearer sense of who I am and what I want. For reals. Crazy I know. She reminded me that I have more dimensions to myself than just startups and marketing. She pointed out examples of my softer side, and my edgier side. She pointed out that I have a lot of room to grow in knowing who I am. Well smack. Ain’t that the truth?!

So I’m adding a new category to my blog — Fashion. To most of you this isn’t a surprise. If you follow me on Instagram you might be laughing that it took me this long. I think it’s important to be transparent about why it took me this long to boldly put “Fashion” as a category, one I want to explore, research, reflect on, etc.

I’ve written before how important it is to “Know Your Pillars” and I still very much believe this to be the case. What may not have been so apparent to me before, however, was that pillars do change, and unfold in front of us as time passes. Parts of us that were once small, and quiet may grow to a roar. Parts of us that we once stood on may fade.

Not having it as part of *my brand* was an intentional choice after all. I am somewhat ashamed to admit – I wasn’t sure how it would be consumed by those first discovering my blog or my bio. Would they instantly write me off as a cliche early 30-something woman writing about tech and fashion, and philosophizing about how it all comes together? But then I realized– (1) I sure hope so, and (2) screw them if they have a problem with it.

Tech and fashion may be two of the most common words found in Twitter bios for women…and for good reason. We are a confident, beautiful, brilliant breed –us tech women. We have ideas, and we like to express them. Fashion is a great vehicle for self-expression. From bright hair to high heels to sexy blazers…we do our thing.

Over the last few years as fashion tech continues to boom, I have found myself jumping in head first. I realized I am spending just as much time reading about new fashion startups as I do about analytics companies, or entrepreneurship. So from here on out, I’m embracing it. I’m hoping to write about everything from how fashion is being shaped by tech to how tech women are embracing fashion. I’ll cover startups that are rocking the fashion world, and I’ll surely be tackling some tough topics (like what’s too sexy for a woman CEO? Does “too sexy” still exist?).

For those of my readers that don’t care much about Fashion & Tech, thankfully we have blog categories for this very reason. For those of you that are stoked – high five… let’s do this.

* I’d like to throw out one more thank you to Michelle who, in her own way, smacked me with some life-changing truth yesterday — “what are you waiting for? embrace what you love.”


  • JackieRae

    Yes! I’m so happy you’re blogging about your amazing fashion-passion :) As a fashion-disabled gal in the tech industry, I need all the advice and inspiration I can get.

  • Molly

    Looooove this

  • Kelle

    SO excited to read more!